About Us

THE BOUTIQUE OUR HISTORY... HOW WE STARTED

Store front of the Pretty Perfect boutique

THE PRETTY PERFECT BOUTIQUE

Established in January 2019 the 'Pretty Perfect Boutique' was previously a pop up boutique at Laura May Bridal.

We relaunched in October 2019 in our very own store located in the heart of Cardiff. We now sell online too which is even better selling beautiful outfits and dresses to our loyal customers in the comfort of their own home. 

We specialise in all things special occasion but have also come a long way adapting and are now a destination for all things pretty! 

Our special occasion wear range includes:

MOTHER OF THE BRIDE AND GROOM

PROM & EVENING DRESSES

WEDDING GUEST ATTIRE 

PARTY WEAR & DRESSES FOR THE RACES

We also sell:

CASUAL DRESSES

ACCESSORIES

FACE MASKS

HAND BAGS

SHOES AND MORE!

 

 

Company founder Naomi Vaughan

Naomi the face behind the business and founder. She is a young entrepreneur who after graduating from university in 2017 was inspired to start her own business. With years of experience in the bridal industry, a passion for fashion, she has an eye for detail and modern designs.  

In her own words...

This is me. I love all things pretty. Where all this came from: I wanted to open a boutique in Cardiff which offered special occasion wear all in one place. Having worked for Laura May Bridal I saw a gap in the market! I like online shopping just as much as the next person but some things I just believe you have to buy in store. It's those all important purchases where you want an experience and someone to help you from start to finish. I understand times are changing. We are adapting to online selling also as we want to be able to help you find something perfect no matter where you are. Service always has been and always be at the heart of everything we do though. I'm always looking for something different. A bit glitzy and glam and the shop is a bit of me, I hope you like it! 

Image from Countdown to launch awards with Naomi founder of the Pretty Perfect Boutique

In 2019 Naomi was lucky to have the assistance of Cardiff Metropolitan University. She took part in a programme called Countdown to Launch which massively helped the business grow. Naomi has taken the Pretty Perfect Boutique to the next level with the help of Cardiff Metropolitan's Entreprenuership Scheme.